THE BATTLE FOR YOUR MIND

Persuasion & Brainwashing Techniques Being Used On The Public Today


THE BATTLE FOR YOUR MIND, by Dick Sutphen — 22.2 KB
Persuasion & Brainwashing Techniques Being Used On The Public Today

SUMMARY OF CONTENTS

The Birth of Conversion/Brainwashing in Christian
Revivalism in 1735. The
Pavlovian explanation of the three brain phases. Born-again
preachers:
Step-by-Step, how they conduct a revival and the expected physiological

results. The "voice roll" technique used by preachers, lawyers and hypnotists.
New
trance-inducing churches. The 6 steps to conversion. The decognition
process. Thought-stopping
techniques. The "sell it by zealot" technique. True
believers and mass movements.
Persuasion techniques: "Yes set," "Imbedded
Commands," "Shock and
Confusion," and the "Interspersal Technique."
Subliminals. Vibrato and ELF
waves. Inducing trance with vibrational sound.
Even professional observers will be
"possessed" at charismatic gatherings. The
"only hope" technique to attend
and not be converted. Non-detectable
Neurophone programming through the skin. The medium for
mass take-over.

I’m Dick Sutphen and this tape is a studio-recorded, expanded version
of a
talk I delivered at the World Congress of Professional Hypnotists Convention
in Las
Vegas, Nevada. Although the tape carries a copyright to protect it from
unlawful duplication
for sale by other companies, in this case, I invite
individuals to make copies and give them
to friends or anyone in a position to
communicate this information.
Although I’ve been
interviewed about the subject on many local and
regional radio and TV talk shows, large-scale
mass communication appears to be
blocked, since it could result in suspicion or investigation
of the very media
presenting it or the sponsors that support the media. Some government
agencies
do not want this information generally known. Nor do the Born-Again Christian

movement, cults, and many human-potential trainings.
Everything I will relate only exposes the
surface of the problem. I don’t
know how the misuse of these techniques can be stopped. I
don’t think it is
possible to legislate against that which often cannot be detected; and if /> those who legislate are using these techniques, there is little hope of
affecting laws to
govern usage. I do know that the first step to initiate
change is to generate interest. In
this case, that will probably only result
from an underground effort.
In talking about
this subject, I am talking about my own business. I know
it, and I know how effective it can
be. I produce hypnosis and subliminal
tapes and, in some of my seminars, I use conversion
tactics to assist
participants to become independent and self-sufficient. But, anytime I
use
these techniques, I point out that I am using them, and those attending have a

choice to participate or not. They also know what the desired result of
participation will
be.
So, to begin, I want to state the most basic of all facts about
brainwashing: IN THE
ENTIRE HISTORY OF MAN, NO ONE HAS EVER BEEN BRAINWASHED
AND REALIZED, OR BELIEVED, THAT HE HAD
BEEN BRAINWASHED. Those who have been
brainwashed will usually passionately defend their
manipulators, claiming they
have simply been "shown the light" . . . or have been
transformed in
miraculous ways.

The Birth of Conversion

CONVERSION
is a "nice" word for BRAINWASHING . . . and any study of
brainwashing has to begin
with a study of Christian revivalism in eighteenth
century America. Apparently, Jonathan
Edwards accidentally discovered the
techniques during a religious crusade in 1735 in
Northampton, Massachusetts.
By inducing guilt and acute apprehension and by increasing the
tension, the
"sinners" attending his revival meetings would break down and
completely
submit. Technically, what Edwards was doing was creating conditions that wipe

the brain slate clean so that the mind accepts new programming. The problem
was that the new
input was negative. He would tell them, "You’re a sinner!
You’re destined for
hell!"
As a result, one person committed suicide and another attempted suicide.
And
the neighbors of the suicidal converts related that they, too, were
affected so deeply that,
although they had found "eternal salvation," they
were obsessed with a diabolical
temptation to end their own lives.
Once a preacher, cult leader, manipulator or authority
figure creates the
brain phase to wipe the brain-slate clean, his subjects are wide open.
New
input, in the form of suggestion, can be substituted for their previous ideas.

Because Edwards didn’t turn his message positive until the end of the revival,
many accepted
the negative suggestions and acted, or desired to act, upon
them.
Charles J. Finney was
another Christian revivalist who used the same
techniques four years later in mass religious
conversions in New York. The
techniques are still being used today by Christian revivalists,
cults,
human-potential trainings, some business rallies, and the United States Armed

Services . . . to name just a few.
Let me point out here that I don’t think most revivalist
preachers realize
or know they are using brainwashing techniques. Edwards simply stumbled upon
a
technique that really worked, and others copied it and have continued to copy
it for
over two hundred years. And the more sophisticated our knowledge and
technology become, the
more effective the conversion. I feel strongly that
this is one of the major reasons for the
increasing rise in Christian
fundamentalism, especially the televised variety, while most of
the orthodox
religions are declining.

The Three Brain Phases

The
Christians may have been the first to successfully formulate
brainwashing, but we have to look
to Pavlov, the Russian scientist, for a
technical explanation. In the early 1900s, his work
with animals opened the
door to further investigations with humans. After the revolution in
Russia,
Lenin was quick to see the potential of applying Pavlov’s research to his own

ends.
Three distinct and progressive states of transmarginal inhibition were
identified
by Pavlov. The first is the EQUIVALENT phase, in which the brain
gives the same response to
both strong and weak stimuli. The second is the
PARADOXICAL phase, in which the brain responds
more actively to weak stimuli
than to strong. And the third is the ULTRA-PARADOXICAL phase, in
which
conditioned responses and behavior patterns turn from positive to negative or
from
negative to positive.
With the progression through each phase, the degree of conversion
becomes
more effective and complete. The way to achieve conversion are many and
varied,
but the usual first step in religious or political brainwashing is to
work on the emotions of
an individual or group until they reach an abnormal
level of anger, fear, exitement, or
nervous tension.
The progressive result of this mental condition is to impair judgement and /> increase suggestibility. The more this condition can be maintained or
intensified, the more
it compounds. Once catharsis, or the first brain phase,
is reached, the complete mental
takeover becomes easier. Existing mental
programming can be replaced with new patterns of
thinking and behavior.
Other often-used physiological weapons to modify normal brain
functions
are fasting, radical or high sugar diets, physical discomforts, regulation of

breathing, mantra chanting in meditation, the disclosure of awesome mysteries,
special
lighting and sound effects, programmed response to incense, or
intoxicating drugs.
The
same results can be obtained in contemporary psychiatric treatment by
electric shock
treatments and even by purposely lowering a person’s blood
sugar level with insulin
injections.
Before I talk about exactly how some of the techniques are applied, I want

to point out that hypnosis and conversion tactics are two distinctly different
things–and
that conversion techniques are far more powerful. However, the two
are often mixed . . . with
powerful results.

How Revivalist Preachers Work

If you’d like to see a
revivalist preacher at work, there are probably
several in your city. Go to the church or tent
early and sit in the rear,
about three-quarters of the way back. Most likely repetitive music
will be
played while the people come in for the service. A repetitive beat, ideally

ranging from 45 to 72 beats per minute (a rhythm close to the beat of the
human heart), is
very hypnotic and can generate an eyes-open altered state of
consciousness in a very high
percentage of people. And, once you are in an
alpha state, you are at least 25 times as
suggestible as you would be in full
beta consciousness. The music is probably the same for
every service, or
incorporates the same beat, and many of the people will go into an
altered
state almost immediately upon entering the sanctuary. Subconsciously, they

recall their state of mind from previous services and respond according to the
post-hypnotic
programming.
Watch the people waiting for the service to begin. Many will exhibit

external signs of trance–body relaxation and slightly dilated eyes. Often,
they begin swaying
back and forth with their hands in the air while sitting in
their chairs. Next, the assistant
pastor will probably come out. He usually
speaks with a pretty good "voice roll." />
Voice Roll Technique

A "voice roll" is a patterned, paced style
used by hypnotists when
inducing a trance. It is also used by many lawyers, several of whom
are highly
trained hypnotists, when they desire to entrench a point firmly in the minds

of the jurors. A voice roll can sound as if the speaker were talking to the
beat of a
metronome or it may sound as though he were emphasizing every word
in a monotonous, patterned
style. The words will usually be delivered at the
rate of 45 to 60 beats per minute,
maximizing the hypnotic effect.
Now the assistant pastor begins the "build-up"
process. He induces an
altered state of consciousness and/or begins to generate the excitement
and
the expectations of the audience. Next, a group of young women in "sweet and

pure" chiffon dresses might come out to sing a song. Gospel songs are great
for building
excitement and INVOLVEMENT. In the middle of the song, one of the
girls might be "smitten
by the spirit" and fall down or react as if possessed
by the Holy Spirit. This very
effectively increases the intensity in the room.
At this point, hypnosis and conversion
tactics are being mixed. And the result
is the audience’s attention span is now totally
focused upon the communication
while the environment becomes more exciting or tense.

Right about this time, when an eyes-open mass-induced alpha mental state
has been achieved,
they will usually pass the collection plate or basket. In
the background, a 45-beat-per-minute
voice roll from the assistant preacher
might exhort, "Give to God . . . Give to God . . .
Give to God . . ." And the
audience does give. God may not get the money, but his already
wealthy
representative will.
Next, the fire-and-brimstone preacher will come out. He
induces fear and
increases the tension by talking about "the devil," "going to
hell," or the
forthcoming Armegeddon.
In the last such rally I attended, the
preacher talked about the blood
that would soon be running out of every faucet in the land. He
was also
obsessed with a "bloody axe of God," which everyone had seen hanging above
the
pulpit the previous week. I have no doubt that everyone saw it–the power of

suggestion given to hundreds of people in hypnosis assures that at least 10 to
25 percent
would see whatever he suggested they see.
In most revivalist gatherings,
"testifying" or "witnessing" usually
follows the fear-based sermon. People
from the audience come up on stage and
relate their stories. "I was crippled and now I
can walk!" "I had arthritis
and now it’s gone!" It is a psychological
manipulation that works. After
listening to numerous case histories of miraculous healings,
the average guy
in the audience with a minor problem is sure he can be healed. The room is /> charged with fear, guilt, intense excitement, and expectations.
Now those who want to be
healed are frequently lined up around the edge of
the room, or they are told to come down to
the front. The preacher might touch
them on the head firmly and scream, "Be healed!"
This releases the psychic
energy and, for many, catharsis results. Catharsis is a purging of
repressed
emotions. Individuals might cry, fall down or even go into spasms. And if

catharsis is effected, they stand a chance of being healed. In catharsis (one
of the three
brain phases mentioned earlier), the brain-slate is temporarily
wiped clean and the new
suggestion is accepted.
For some, the healing may be permanent. For many, it will last four
days
to a week, which is, incidentally, how long a hypnotic suggestion given to a

somnambulistic subject will usually last. Even if the healing doesn’t last, if
they come back
every week, the power of suggestion may continually override
the problem . . . or sometimes,
sadly, it can mask a physical problem which
could prove to be very detrimental to the
individual in the long run.
I’m not saying that legitimate healings do not take place. They
do. Maybe
the individual was ready to let go of the negativity that caused the problem

in the first place; maybe it was the work of God. Yet I contend that it can be
explained with
existing knowledge of brain/mind function.
The techniques and staging will vary from church to
church. Many use
"speaking in tongues" to generate catharsis in some while the
spectacle
creates intense excitement in the observers.
The use of hypnotic techniques by
religions is sophisticated, and
professionals are assuring that they become even more
effective. A man in Los
Angeles is designing, building, and reworking a lot of churches around
the
country. He tells ministers what they need and how to use it. This man’s track

record indicates that the congregation and the monetary income will double if
the minister
follows his instructions. He admits that about 80 percent of his
efforts are in the sound
system and lighting.
Powerful sound and the proper use of lighting are of primary importance
in
inducing an altered state of consciousnes–I’ve been using them for years in
my own
seminars. However, my participants are fully aware of the process and
what they can expect as
a result of their participation.

Six Conversion Techniques

Cults and
human-potential organizations are always looking for new
converts. To attain them, they must
also create a brain-phase. And they often
need to do it within a short space of time–a
weekend, or maybe even a day.
The following are the six primary techniques used to generate
the conversion.
The meeting or training takes place in an area where participants are cut /> off from the outside world. This may be any place: a private home, a remote or
rural
setting, or even a hotel ballroom where the participants are allowed
only limited bathroom
usage. In human-potential trainings, the controllers
will give a lengthy talk about the
importance of "keeping agreements" in life.
The participants are told that if they
don’t keep agreements, their life will
never work. It’s a good idea to keep agreements, but
the controllers are
subverting a positive human value for selfish purposes. The participants
vow
to themselves and their trainer that they will keep their agreements. Anyone
who
does not will be intimidated into agreement or forced to leave. The next
step is to agree to
complete training, thus assuring a high percentage of
conversions for the organizations. They
will USUALLY have to agree not to take
drugs, smoke, and sometimes not to eat . . . or they
are given such short meal
breaks that it creates tension. The real reason for the agreements
is to alter
internal chemistry, which generates anxiety and hopefully causes at least a

slight malfunction of the nervous system, which in turn increases the
conversion potential. /> Before the gathering is complete, the agreements will be used to ensure
that the new
converts go out and find new participants. They are intimidated


Add A Comment

[This file is provided for its ideas on the use of the media in controlling
populations, not for it's political conspiracy specuations. - mech@eff.org]

From: piety@hplred.HP.COM (Bob Piety)
Subject: Paranoia fuel (very long)

Date: 28 Mar 90 21:44:03 GMT

Someone recently sent this to me– it belongs in this
notesgroup!
Guns, drugs, abortion, etc are not new– why the sudden zeal to force
us to
give up our rights and freedoms? Where/who is the push behind
it all? A branch of the
government? The Moral Majority?

Read on (though its long!).

————————————————————————-

THE BATTLE
FOR YOUR MIND, by Dick Sutphen — 22.2 KB
Persuasion & Brainwashing Techniques Being Used
On The Public Today

SUMMARY OF CONTENTS

The Birth of
Conversion/Brainwashing in Christian Revivalism in 1735. The
Pavlovian explanation of the
three brain phases. Born-again preachers:
Step-by-Step, how they conduct a revival and the
expected physiological
results. The "voice roll" technique used by preachers,
lawyers and hypnotists.
New trance-inducing churches. The 6 steps to conversion. The
decognition
process. Thought-stopping techniques. The "sell it by zealot" technique.
True
believers and mass movements. Persuasion techniques: "Yes set,"
"Imbedded
Commands," "Shock and Confusion," and the "Interspersal
Technique."
Subliminals. Vibrato and ELF waves. Inducing trance with vibrational
sound.
Even professional observers will be "possessed" at charismatic gatherings.
The
"only hope" technique to attend and not be converted. Non-detectable

Neurophone programming through the skin. The medium for mass take-over.

I’m Dick
Sutphen and this tape is a studio-recorded, expanded version of a
talk I delivered at the
World Congress of Professional Hypnotists Convention
in Las Vegas, Nevada. Although the tape
carries a copyright to protect it from
unlawful duplication for sale by other companies, in
this case, I invite
individuals to make copies and give them to friends or anyone in a
position to
communicate this information.
Although I’ve been interviewed about the
subject on many local and
regional radio and TV talk shows, large-scale mass communication
appears to be
blocked, since it could result in suspicion or investigation of the very
media
presenting it or the sponsors that support the media. Some government agencies
do
not want this information generally known. Nor do the Born-Again Christian
movement, cults,
and many human-potential trainings.
Everything I will relate only exposes the surface of the
problem. I don’t
know how the misuse of these techniques can be stopped. I don’t think it
is
possible to legislate against that which often cannot be detected; and if
those who
legislate are using these techniques, there is little hope of
affecting laws to govern usage.
I do know that the first step to initiate
change is to generate interest. In this case, that
will probably only result
>from an underground effort.
In talking about this subject,
I am talking about my own business. I know
it, and I know how effective it can be. I produce
hypnosis and subliminal
tapes and, in some of my seminars, I use conversion tactics to
assist
participants to become independent and self-sufficient. But, anytime I use
these
techniques, I point out that I am using them, and those attending have a
choice to participate
or not. They also know what the desired result of
participation will be.
So, to begin, I
want to state the most basic of all facts about
brainwashing: IN THE ENTIRE HISTORY OF MAN, NO
ONE HAS EVER BEEN BRAINWASHED
AND REALIZED, OR BELIEVED, THAT HE HAD BEEN BRAINWASHED. Those
who have been
brainwashed will usually passionately defend their manipulators, claiming
they
have simply been "shown the light" . . . or have been transformed in

miraculous ways.

The Birth of Conversion

CONVERSION is a "nice"
word for BRAINWASHING . . . and any study of
brainwashing has to begin with a study of
Christian revivalism in eighteenth
century America. Apparently, Jonathan Edwards accidentally
discovered the
techniques during a religious crusade in 1735 in Northampton, Massachusetts. /> By inducing guilt and acute apprehension and by increasing the tension, the

"sinners" attending his revival meetings would break down and completely
submit.
Technically, what Edwards was doing was creating conditions that wipe
the brain slate clean so
that the mind accepts new programming. The problem
was that the new input was negative. He
would tell them, "You’re a sinner!
You’re destined for hell!"
As a result, one
person committed suicide and another attempted suicide.
And the neighbors of the suicidal
converts related that they, too, were
affected so deeply that, although they had found
"eternal salvation," they
were obsessed with a diabolical temptation to end their
own lives.
Once a preacher, cult leader, manipulator or authority figure creates the

brain phase to wipe the brain-slate clean, his subjects are wide open. New
input, in the form
of suggestion, can be substituted for their previous ideas.
Because Edwards didn’t turn his
message positive until the end of the revival,
many accepted the negative suggestions and
acted, or desired to act, upon
them.
Charles J. Finney was another Christian revivalist
who used the same
techniques four years later in mass religious conversions in New York.
The
techniques are still being used today by Christian revivalists, cults,

human-potential trainings, some business rallies, and the United States Armed
Services . . .
to name just a few.
Let me point out here that I don’t think most revivalist preachers
realize
or know they are using brainwashing techniques. Edwards simply stumbled upon a

technique that really worked, and others copied it and have continued to copy
it for over two
hundred years. And the more sophisticated our knowledge and
technology become, the more
effective the conversion. I feel strongly that
this is one of the major reasons for the
increasing rise in Christian
fundamentalism, especially the televised variety, while most of
the orthodox
religions are declining.

The Three Brain Phases

The
Christians may have been the first to successfully formulate
brainwashing, but we have to look
to Pavlov, the Russian scientist, for a
technical explanation. In the early 1900s, his work
with animals opened the
door to further investigations with humans. After the revolution in
Russia,
Lenin was quick to see the potential of applying Pavlov’s research to his own

ends.
Three distinct and progressive states of transmarginal inhibition were
identified
by Pavlov. The first is the EQUIVALENT phase, in which the brain
gives the same response to
both strong and weak stimuli. The second is the
PARADOXICAL phase, in which the brain responds
more actively to weak stimuli
than to strong. And the third is the ULTRA-PARADOXICAL phase, in
which
conditioned responses and behavior patterns turn from positive to negative or

>from negative to positive.
With the progression through each phase, the degree of
conversion becomes
more effective and complete. The way to achieve conversion are many and /> varied, but the usual first step in religious or political brainwashing is to
work on the
emotions of an individual or group until they reach an abnormal
level of anger, fear,
exitement, or nervous tension.
The progressive result of this mental condition is to impair
judgement and
increase suggestibility. The more this condition can be maintained or

intensified, the more it compounds. Once catharsis, or the first brain phase,
is reached, the
complete mental takeover becomes easier. Existing mental
programming can be replaced with new
patterns of thinking and behavior.
Other often-used physiological weapons to modify normal
brain functions
are fasting, radical or high sugar diets, physical discomforts, regulation
of
breathing, mantra chanting in meditation, the disclosure of awesome mysteries,

special lighting and sound effects, programmed response to incense, or
intoxicating drugs. /> The same results can be obtained in contemporary psychiatric treatment by
electric shock
treatments and even by purposely lowering a person’s blood
sugar level with insulin
injections.
Before I talk about exactly how some of the techniques are applied, I want

to point out that hypnosis and conversion tactics are two distinctly different
things–and
that conversion techniques are far more powerful. However, the two
are often mixed . . . with
powerful results.

How Revivalist Preachers Work

If you’d like to see a
revivalist preacher at work, there are probably
several in your city. Go to the church or tent
early and sit in the rear,
about three-quarters of the way back. Most likely repetitive music
will be
played while the people come in for the service. A repetitive beat, ideally

ranging from 45 to 72 beats per minute (a rhythm close to the beat of the
human heart), is
very hypnotic and can generate an eyes-open altered state of
consciousness in a very high
percentage of people. And, once you are in an
alpha state, you are at least 25 times as
suggestible as you would be in full
beta consciousness. The music is probably the same for
every service, or
incorporates the same beat, and many of the people will go into an
altered
state almost immediately upon entering the sanctuary. Subconsciously, they

recall their state of mind from previous services and respond according to the
post-hypnotic
programming.
Watch the people waiting for the service to begin. Many will exhibit

external signs of trance–body relaxation and slightly dilated eyes. Often,
they begin swaying
back and forth with their hands in the air while sitting in
their chairs. Next, the assistant
pastor will probably come out. He usually
speaks with a pretty good "voice roll." />
Voice Roll Technique

A "voice roll" is a patterned, paced style
used by hypnotists when
inducing a trance. It is also used by many lawyers, several of whom
are highly
trained hypnotists, when they desire to entrench a point firmly in the minds

of the jurors. A voice roll can sound as if the speaker were talking to the
beat of a
metronome or it may sound as though he were emphasizing every word
in a monotonous, patterned
style. The words will usually be delivered at the
rate of 45 to 60 beats per minute,
maximizing the hypnotic effect.
Now the assistant pastor begins the "build-up"
process. He induces an
altered state of consciousness and/or begins to generate the excitement
and
the expectations of the audience. Next, a group of young women in "sweet and

pure" chiffon dresses might come out to sing a song. Gospel songs are great
for building
excitement and INVOLVEMENT. In the middle of the song, one of the
girls might be "smitten
by the spirit" and fall down or react as if possessed
by the Holy Spirit. This very
effectively increases the intensity in the room.
At this point, hypnosis and conversion
tactics are being mixed. And the result
is the audience’s attention span is now totally
focused upon the communication
while the environment becomes more exciting or tense.

Right about this time, when an eyes-open mass-induced alpha mental state
has been achieved,
they will usually pass the collection plate or basket. In
the background, a 45-beat-per-minute
voice roll from the assistant preacher
might exhort, "Give to God . . . Give to God . . .
Give to God . . ." And the
audience does give. God may not get the money, but his already
wealthy
representative will.
Next, the fire-and-brimstone preacher will come out. He
induces fear and
increases the tension by talking about "the devil," "going to
hell," or the
forthcoming Armegeddon.
In the last such rally I attended, the
preacher talked about the blood
that would soon be running out of every faucet in the land. He
was also
obsessed with a "bloody axe of God," which everyone had seen hanging above
the
pulpit the previous week. I have no doubt that everyone saw it–the power of

suggestion given to hundreds of people in hypnosis assures that at least 10 to
25 percent
would see whatever he suggested they see.
In most revivalist gatherings,
"testifying" or "witnessing" usually
follows the fear-based sermon. People
from the audience come up on stage and
relate their stories. "I was crippled and now I
can walk!" "I had arthritis
and now it’s gone!" It is a psychological
manipulation that works. After
listening to numerous case histories of miraculous healings,
the average guy
in the audience with a minor problem is sure he can be healed. The room is /> charged with fear, guilt, intense excitement, and expectations.
Now those who want to be
healed are frequently lined up around the edge of
the room, or they are told to come down to
the front. The preacher might touch
them on the head firmly and scream, "Be healed!"
This releases the psychic
energy and, for many, catharsis results. Catharsis is a purging of
repressed
emotions. Individuals might cry, fall down or even go into spasms. And if

catharsis is effected, they stand a chance of being healed. In catharsis (one
of the three
brain phases mentioned earlier), the brain-slate is temporarily
wiped clean and the new
suggestion is accepted.
For some, the healing may be permanent. For many, it will last four
days
to a week, which is, incidentally, how long a hypnotic suggestion given to a

somnambulistic subject will usually last. Even if the healing doesn’t last, if
they come back
every week, the power of suggestion may continually override
the problem . . . or sometimes,
sadly, it can mask a physical problem which
could prove to be very detrimental to the
individual in the long run.
I’m not saying that legitimate healings do not take place. They
do. Maybe
the individual was ready to let go of the negativity that caused the problem

in the first place; maybe it was the work of God. Yet I contend that it can be
explained with
existing knowledge of brain/mind function.
The techniques and staging will vary from church to
church. Many use
"speaking in tongues" to generate catharsis in some while the
spectacle
creates intense excitement in the observers.
The use of hypnotic techniques by
religions is sophisticated, and
professionals are assuring that they become even more
effective. A man in Los
Angeles is designing, building, and reworking a lot of churches around
the
country. He tells ministers what they need and how to use it. This man’s track

record indicates that the congregation and the monetary income will double if
the minister
follows his instructions. He admits that about 80 percent of his
efforts are in the sound
system and lighting.
Powerful sound and the proper use of lighting are of primary importance
in
inducing an altered state of consciousnes–I’ve been using them for years in
my own
seminars. However, my participants are fully aware of the process and
what they can expect as
a result of their participation.

Six Conversion Techniques

Cults and
human-potential organizations are always looking for new
converts. To attain them, they must
also create a brain-phase. And they often
need to do it within a short space of time–a
weekend, or maybe even a day.
The following are the six primary techniques used to generate
the conversion.
The meeting or training takes place in an area where participants are cut /> off from the outside world. This may be any place: a private home, a remote or
rural
setting, or even a hotel ballroom where the participants are allowed
only limited bathroom
usage. In human-potential trainings, the controllers
will give a lengthy talk about the
importance of "keeping agreements" in life.
The participants are told that if they
don’t keep agreements, their life will
never work. It’s a good idea to keep agreements, but
the controllers are
subverting a positive human value for selfish purposes. The participants
vow
to themselves and their trainer that they will keep their agreements. Anyone
who
does not will be intimidated into agreement or forced to leave. The next
step is to agree to
complete training, thus assuring a high percentage of
conversions for the organizations. They
will USUALLY have to agree not to take
drugs, smoke, and sometimes not to eat . . . or they
are given such short meal
breaks that it creates tension. The real reason for the agreements
is to alter
internal chemistry, which generates anxiety and hopefully causes at least a

slight malfunction of the nervous system, which in turn increases the
conversion potential. /> Before the gathering is complete, the agreements will be used to ensure
that the new
converts go out and find new participants. They are intimidated
into agreeing to do so before
they leave. Since the importance of keeping
agreements is so high on their priority list, the
converts will twist the arms
of everyone they know, attempting to talk them into attending a
free
introductory session offered at a future date by the organization. The new
converts
are zealots. In fact, the inside term for merchandising the largest
and most successful
human-potential training is, "sell it by zealot!"
At least a million people are
graduates and a good percentage have been
left with a mental activation button that assures
their future loyalty and
assistance if the guru figure or organization calls. Think about the
potential
political implications of hundreds of thousands of zealots programmed to

campaign for their guru.
Be wary of an organization of this type that offers follow-up
sessions
after the seminar. Follow-up sessions might be weekly meetings or inexpensive

seminars given on a regular basis which the organization will attempt to talk
you into
taking–or any regularly scheduled event used to maintain control. As
the early Christian
revivalists found, long-term control is dependent upon a
good follow-up system.
Alright.
Now, let’s look at the second tip-off that indicates conversion
tactics are being used. A
schedule is maintained that causes physical and
mental fatigue. This is primarily accomplished
by long hours in which the
participants are given no opportunity for relaxation or
reflection.
The third tip-off: techniques used to increase the tension in the room or

environment.
Number four: Uncertainty. I could spend hours relating various techniques

to increase tension and generate uncertainty. Basically, the participants are
concerned about
being "put on the spot" or encountered by the trainers, guilt
feelings are played
upon, participants are tempted to verbally relate their
innermost secrets to the other
participants or forced to take part in
activities that emphasize removing their masks. One of
the most successful
human-potential seminars forces the participants to stand on a stage in
front
of the entire audience while being verbally attacked by the trainers. A public

opinion poll, conducted a few years ago, showed that the number one
most-fearful situation an
individual could encounter is to speak to an
audience. It ranked above window washing outside
the 85th floor of an office
building. So you can imagine the fear and tension this situation
generates
within the participants. Many faint, but most cope with the stress by mentally

going away. They literally go into an alpha state, which automatically makes
them many times
as suggestible as they normally are. And another loop of the
downward spiral into conversion
is successfully effected.
The fifth clue that conversion tactics are being used is the
introduction
of jargon–new terms that have meaning only to the "insiders" who
participate.
Vicious language is also frequently used, purposely, to make participants

uncomfortable.
The final tip-off is that there is no humor in the communications . . . at /> least until the participants are converted. Then, merry-making and humor are
highly
desirable as symbols of the new joy the participants have supposedly
"found."

I’m not saying that good does not result from participation in such
gatherings. It can and
does. But I contend it is important for people to know
what has happened and to be aware that
continual involvement may not be in
their best interest.
Over the years, I’ve conducted
professional seminars to teach people to be
hypnotists, trainers, and counselors. I’ve had
many of those who conduct
trainings and rallies come to me and say, "I’m here because I
know that what
I’m doing works, but I don’t know why." After showing them how and why,
many
have gotten out of the business or have decided to approach it differently or
in a
much more loving and supportive manner.
Many of these trainers have become personal friends,
and it scares us all
to have experienced the power of one person with a microphone and a room
full
of people. Add a little charisma and you can count on a high percentage of

conversions. The sad truth is that a high percentage of people want to give
away their
power–they are true "believers"!
Cult gatherings or human-potential trainings are
an ideal environment to
observe first-hand what is technically called the "Stockholm
Syndrome." This
is a situation in which those who are intimidated, controlled, or made
to
suffer, begin to love, admire, and even sometimes sexually desire their
controllers
or captors.
But let me inject a word of warning here: If you think you can attend such

gatherings and not be affected, you are probably wrong. A perfect example is
the case of a
woman who went to Haiti on a Guggenheim Fellowship to study
Haitian Voodoo. In her report, she
related how the music eventually induced
uncontrollable bodily movement and an altered state
of consciousness. Although
she understood the process and thought herself above it, when she
began to
feel herself become vulnerable to the music, she attempted to fight it and

turned away. Anger or resistance almost always assures conversion. A few
moments later she was
possessed by the music and began dancing in a trance
around the Voodoo meeting house. A brain
phase had been induced by the music
and excitement, and she awoke feeling reborn. The only
hope of attending such
gatherings without being affected is to be a Buddha and allow no
positive or
negative emotions to surface. Few people are capable of such detachment.
/> Before I go on, let’s go back to the six tip-offs to conversion. I want to
mention the
United States Government and military boot camp. The Marine Corps
talks about breaking men
down before "rebuilding" them as new men–as marines!
Well, that is exactly what
they do, the same way a cult breaks its people down
and rebuilds them as happy flower sellers
on your local street corner. Every
one of the six conversion techniques are used in boot camp.
Considering the
needs of the military, I’m not making a judgement as to whether that is
good
or bad. IT IS A FACT that the men are effectively brainwashed. Those who won’t

submit must be discharged or spend much of their time in the brig.

Decognition
Process

Once the initial conversion is effected, cults, armed services, and

similar groups cannot have cynicism among their members. Members must respond
to commands and
do as they are told, otherwise they are dangerous to the
organizational control. This is
normally accomplished as a three-step
Decognition Process.
Step One is ALERTNESS
REDUCTION: The controllers cause the nervous system
to malfunction, making it difficult to
distinguish between fantasy and
reality. This can be accomplished in several ways. POOR DIET
is one; watch out
for Brownies and Koolaid. The sugar throws the nervous system off. More
subtle
is the "SPIRITUAL DIET" used by many cults. They eat only vegetables and /> fruits; without the grounding of grains, nuts, seeds, dairy products, fish or
meat, an
individual becomes mentally "spacey." INADEQUATE SLEEP is another
primary way to
reduce alertness, especially when combined with long hours of
work or intense physical
activity. Also, being bombarded with intense and
unique experiences achieves the same
result.
Step Two is PROGRAMMED CONFUSION: You are mentally assaulted while your

alertness is being reduced as in Step One. This is accomplished with a deluge
of new
information, lectures, discussion groups, encounters or one-to-one
processing, which usually
amounts to the controller bombarding the individual
with questions. During this phase of
decognition, reality and illusion often
merge and perverted logic is likely to be accepted. /> Step Three is THOUGHT STOPPING: Techniques are used to cause the mind to
go
"flat." These are altered-state-of-consciousness techniques that initially
induce
calmness by giving the mind something simple to deal with and focusing
awareness. The
continued use brings on a feeling of elation and eventually
hallucination. The result is the
reduction of thought and eventually, if used
long enough, the cessation of all thought and
withdrawal from everyone and
everything except that which the controllers direct. The takeover
is then
complete. It is important to be aware that when members or participants are

instructed to use "thought-stopping" techniques, they are told that they will

benefit by so doing: they will become "better soldiers" or "find

enlightenment."
There are three primary techniques used for thought stopping. The first
is
MARCHING: the thump, thump, thump beat literally generates self-hypnosis and
thus
great susceptibility to suggestion.
The second thought stopping technique is MEDITATION. If
you spend an hour
to an hour and a half a day in meditation, after a few weeks, there is a
great
probability that you will not return to full beta consciousness. You will
remain
in a fixed state of alpha for as long as you continue to meditate. I’m
not saying this is
bad–if you do it yourself. It may be very beneficial. But
it is a fact that you are causing
your mind to go flat. I’ve worked with
meditators on an EEG machine and the results are
conclusive: the more you
meditate, the flatter your mind becomes until, eventually and
especially if
used to excess or in combination with decognition, all thought ceases. Some /> spiritual groups see this as nirvana–which is bullshit. It is simply a
predictable
physiological result. And if heaven on earth is non-thinking and
non-involvement, I really
question why we are here.
The third thought-stopping technique is CHANTING, and often chanting
in
meditation. "Speaking in tongues" could also be included in this category.

All three-stopping techniques produce an altered state of consciousness.
This may be very good
if YOU are controlling the process, for you also control
the input. I personally use at least
one self-hypnosis programming session
every day and I know how beneficial it is for me. But
you need to know if you
use these techniques to the degree of remaining continually in alpha
that,
although you’ll be very mellow, you’ll also be more suggestible.

True
Believers & Mass Movements

Before ending this section on conversion, I want to talk
about the people
who are most susceptible to it and about Mass Movements. I am convinced
that
at least a third of the population is what Eric Hoffer calls "true
believers."
They are joiners and followers . . . people who want to give away their
power.
They look for answers, meaning, and enlightenment outside themselves.
Hoffer, who
wrote THE TRUE BELIEVER, a classic on mass movements, says,
"true believers are not
intent on bolstering and advancing a cherished self,
but are those craving to be rid of
unwanted self. They are followers, not
because of a desire for self-advancement, but because
it can satisfy their
passion for self-renunciation!" Hoffer also says that true believers
"are
eternally incomplete and eternally insecure"!
I know this from my own
experience. In my years of communicating concepts
and conducting trainings, I have run into
them again and again. All I can do
is attempt to show them that the only thing to seek is the
True Self within.
Their personal answers are to be found there and there alone. I
communicate
that the basics of spirituality are self-responsibility and self-actualization. /> But most of the true believers just tell me that I’m not spiritual and go
looking for
someone who will give them the dogma and structure they desire.
Never underestimate the
potential danger of these people. They can easily
be molded into fanatics who will gladly work
and die for their holy cause. It
is a substitute for their lost faith in themselves and offers
them as a
substitute for individual hope. The Moral Majority is made up of true

believers. All cults are composed of true believers. You’ll find them in
politics, churches,
businesses, and social cause groups. They are the fanatics
in these organizations.
Mass
Movements will usually have a charismatic leader. The followers want
to convert others to
their way of living or impose a new way of life–if
necessary, by legislating laws forcing
others to their view, as evidenced by
the activities of the Moral Majority. This means
enforcement by guns or
punishment, for that is the bottomline in law enforcement.
A
common hatred, enemy, or devil is essential to the success of a mass
movement. The Born-Again
Christians have Satan himself, but that isn’t
enough–they’ve added the occult, the New Age
thinkers and, lately, all those
who oppose their integration of church and politics, as
evidenced in their
political reelection campaigns against those who oppose their views. In /> revolutions, the devil is usually the ruling power or aristocracy. Some
human-potential
movements are far too clever to ask their graduates to join
anything, thus labeling themselves
as a cult–but, if you look closely, you’ll
find that their devil is anyone and everyone who
hasn’t taken their training.
There are mass movements without devils but they seldom attain
major
status. The True Believers are mentally unbalanced or insecure people, or
those
without hope or friends. People don’t look for allies when they love,
but they do when they
hate or become obsessed with a cause. And those who
desire a new life and a new order feel the
old ways must be eliminated before
the new order can be built.

Persuasion
Techniques

Persuasion isn’t technically brainwashing but it is the manipulation of /> the human mind by another individual, without the manipulated party being
aware what caused
his opinion shift. I only have time to very basically
introduce you to a few of the thousands
of techniques in use today, but the
basis of persuasion is always to access your RIGHT BRAIN.
The left half of
your brain is analytical and rational. The right side is creative and

imaginative. That is overly simplified but it makes my point. So, the idea is
to distract the
left brain and keep it busy. Ideally, the persuader generates
an eyes-open altered state of
consciousness, causing you to shift from beta
awareness into alpha; this can be measured on an
EEG machine.
First, let me give you an example of distracting the left brain.

Politicians use these powerful techniques all the time; lawyers use many
variations which,
I’ve been told, they call "tightening the noose."
Assume for a moment that you are
watching a politician give a speech.
First, he might generate what is called a "YES
SET." These are statements that
will cause listeners to agree; they might even
unknowingly nod their heads in
agreement. Next come the TRUISMS. These are usually facts that
could be
debated but, once the politician has his audience agreeing, the odds are in
the
politician’s favor that the audience won’t stop to think for themselves,
thus continuing to
agree. Last comes the SUGGESTION. This is what the
politician wants you to do and, since you
have been agreeing all along, you
could be persuaded to accept the suggestion. Now, if you’ll
listen closely to
my political speech, you’ll find that the first three are the "yes
set," the
next three are truisms and the last is the suggestion.

"Ladies and gentlemen: are you angry about high food prices? Are you tired
of
astronomical gas prices? Are you sick of out-of-control inflation? Well,
you know the Other
Party allowed 18 percent inflation last year; you know
crime has increased 50 percent
nationwide in the last 12 months, and you know
your paycheck hardly covers your expenses any
more. Well, the answer to
resolving these problems is to elect me, John Jones, to the U.S.
Senate."

And I think you’ve heard all that before. But you might also watch for /> what are called Imbedded Commands. As an example: On key words, the speaker
would make a
gesture with his left hand, which research has shown is more apt
to access your right brain.
Today’s media-oriented politicians and
spellbinders are often carefully trained by a whole new
breed of specialist
who are using every trick in the book–both old and new–to manipulate
you
into accepting their candidate.
The concepts and techniques of Neuro-Linguistics are
so heavily protected
that I found out the hard way that to even talk about them publicly or
in
print results in threatened legal action. Yet Neuro-Linguistic training is
readily
available to anyone willing to devote the time and pay the price. It
is some of the most
subtle and powerful manipulation I have yet been exposed
to. A good friend who recently
attended a two-week seminar on Neuro-Linguistics
found that many of those she talked to during
the breaks were government
people.
Another technique that I’m just learning about is
unbelievably slippery;
it is called an INTERSPERSAL TECHNIQUE and the idea is to say one thing
with
words but plant a subconscious impression of something else in the minds of
the
listeners and/or watchers.
Let me give you an example: Assume you are watching a television /> commentator make the following statement: SENATOR JOHNSON is assisting local
authorities to
clear up the stupid mistakes of companies contributing to the
nuclear waste problems." It
sounds like a statement of fact, but, if the
speaker emphasizes the right word, and especially
if he makes the proper hand
gestures on the key words, you could be left with the subconscious
impression
that Senator Johnson is stupid. That was the subliminal goal of the statement

and the speaker cannot be called to account for anything.
Persuasion techniques are also
frequently used on a much smaller scale
with just as much effectiveness. The insurance
salesman knows his pitch is
likely to be much more effective if he can get you to visualize
something in
your mind. This is right-brain communication. For instance, he might pause in /> his conversation, look slowly around your livingroom and say, "Can you just
imagine
this beautiful home burning to the ground?" Of course you can! It is
one of your
unconscious fears and, when he forces you to visualize it, you are
more likely to be
manipulated into signing his insurance policy.
The Hare Krishnas, operating in every airport,
use what I call SHOCK AND
CONFUSION techniques to distract the left brain and communicate
directly with
the right brain. While waiting for a plane, I once watched one operate for

over an hour. He had a technique of almost jumping in front of someone.
Initially, his voice
was loud then dropped as he made his pitch to take a book
and contribute money to the cause.
Usually, when people are shocked, they
immediately withdraw. In this case they were shocked by
the strange
appearance, sudden materialization and loud voice of the Hare Krishna devotee. /> In other words, the people went into an alpha state for security because they
didn’t want
to confront the reality before them. In alpha, they were highly
suggestible so they responded
to the suggestion of taking the book; the moment
they took the book, they felt guilty and
responded to the second suggestion:
give money. We are all conditioned that if someone gives
us something, we have
to give them something in return–in that case, it was money. While
watching
this hustler, I was close enough to notice that many of the people he stopped

exhibited an outward sign of alpha–their eyes were actually dilated.

Subliminal
Programming

Subliminals are hidden suggestions that only your subconscious
perceives.
They can be audio, hidden behind music, or visual, airbrushed into a picture,

flashed on a screen so fast that you don’t consciously see them, or cleverly
incorporated into
a picture or design.
Most audio subliminal reprogramming tapes offer verbal suggestions

recorded at a low volume. I question the efficieny of this technique–if
subliminals are not
perceptible, they cannot be effective, and subliminals
recorded below the audible threshold
are therefore useless. The oldest audio
subliminal technique uses a voice that follows the
volume of the music so
subliminals are impossible to detect without a parametric equalizer.
But this
technique is patented and, when I wanted to develop my own line of subliminal

audiocassettes, negotiations with the patent holder proved to be
unsatisfactory. My attorney
obtained copies of the patents which I gave to
some talented Hollywood sound engineers, asking
them to create a new
technique. They found a way to psycho-acoustically modify and synthesize
the
suggestions so that they are projected in the same chord and frequency as the
music,
thus giving them the effect of being part of the music. But we found
that in using this
technique, there is no way to reduce various frequencies to
detect the subliminals. In other
words, although the suggestions are being
heard by the subconscious mind, they cannot be
monitored with even the most
sophisticated equipment.
If we were able to come up with
this technique as easily as we did, I can
only imagine how sophisticated the technology has
become, with unlimited
government or advertising funding. And I shudder to think about the
propaganda
and commercial manipulation that we are exposed to on a daily basis. There is

simply no way to know what is behind the music you hear. It may even be
possible to hide a
second voice behind the voice to which you are listening.
The series by Wilson Bryan Key,
Ph.D., on subliminals in advertising and
political campaigns well documents the misuse in many
areas, especially
printed advertising in newspapers, magazines, and posters.
The big
question about subliminals is: do they work? And I guarantee you
they do. Not only from the
response of those who have used my tapes, but from
the results of such programs as the
subliminals behind the music in department
stores. Supposedly, the only message is
instructions to not steal: one East
Coast department store chain reported a 37 percent
reduction in thefts in the
first nine months of testing.
A 1984 article in the technical
newsletter, "Brain-Mind Bulletin," states
that as much as 99 percent of our
cognitive activity may be "non-conscious,"
according to the director of the
Laboratory for Cognitive Psychophysiology at
the University of Illinois. The lengthy report
ends with the statement, "these
findings support the use of subliminal approaches such as
taped suggestions
for weight loss and the therapeutic use of hypnosis and Neuro-Linguistic /> Programming."

Mass Misuse

I could relate many stories that support
subliminal programming, but I’d
rather use my time to make you aware of even more subtle uses
of such
programming.
I have personally experienced sitting in a Los Angeles auditorium
with
over ten thousand people who were gathered to listen to a current charismatic

figure. Twenty minutes after entering the auditorium, I became aware that I
was going in and
out of an altered state. Those accompanying me experienced
the same thing. Since it is our
business, we were aware of what was happening,
but those around us were not. By careful
observation, what appeared to be
spontaneous demonstrations were, in fact, artful
manipulations. The only way I
could figure that the eyes-open trance had been induced was that
a 6- to
7-cycle-per-second vibration was being piped into the room behind the air

conditioner sound. That particular vibration generates alpha, which would
render the audience
highly susceptible. Ten to 25 percent of the population is
capable of a somnambulistic level
of altered states of consciousness; for
these people, the suggestions of the speaker, if
non-threatening, could
potentially be accepted as "commands."

Vibrato

This leads to the mention of VIBRATO. Vibrato is the tremulous effect

imparted in some vocal or instrumental music, and the cyle-per-second range
causes people to
go into an altered state of consciousness. At one period of
English history, singers whose
voices contained pronounced vibrato were not
allowed to perform publicly because listeners
would go into an altered state
and have fantasies, often sexual in nature.
People who
attend opera or enjoy listening to singers like Mario Lanza are
familiar with this altered
state induced by the performers.

ELFs

Now, let’s carry this awareness a
little farther. There are also inaudible
ELFs (extra-low frequency waves). These are
electromagnetic in nature. One of
the primary uses of ELFs is to communicate with our
submarines. Dr. Andrija
Puharich, a highly respected researcher, in an attempt to warn U.S.
officials
about Russian use of ELFs, set up an experiment. Volunteers were wired so

their brain waves could be measured on an EEG. They were sealed in a metal
room that could not
be penetrated by a normal signal.
Puharich then beamed ELF waves at the volunteers. ELFs go
right through
the earth and, of course, right through metal walls. Those inside couldn’t

know if the signal was or was not being sent. And Puharich watched the
reactions on the
technical equipment: 30 percent of those inside the room were
taken over by the ELF signal in
six to ten seconds.
When I say "taken over," I mean that their behavior followed the
changes
anticipated at very precise frequencies. Waves below 6 cycles per second
caused
the subjects to become very emotionally upset, and even disrupted
bodily functions. At 8.2
cycles, they felt very high . . . an elevated
feeling, as though they had been in masterful
meditation, learned over a
period of years. Eleven to 11.3 cycles induced waves of depressed
agitation
leading to riotous behavior.

The Neurophone

Dr. Patrick
Flanagan is a personal friend of mine. In the early 1960s, as
a teenager, Pat was listed as
one of the top scientists in the world by "Life"
magazine. Among his many inventions
was a device he called the Neurophone–an
electronic instrument that can successfully programm
suggestions directly
through contact with the skin. When he attempted to patent the device,
the
government demanded that he prove it worked. When he did, the National
Security
Agency confiscated the neurophone. It took Pat two years of legal
battle to get his invention
back.
In using the device, you don’t hear or see a thing; it is applied to the
skin,
which Pat claims is the source of special senses. The skin contains more
sensors for heat,
touch, pain, vibration, and electrical fields than any other
part of the human anatomy.

In one of his recent tests, Pat conducted two identical seminars for a
military audience–one
seminar one night and one the next night, because the
size of the room was not large enough to
accommodate all of them at one time.
When the first group proved to be very cool and unwilling
to respond, Patrick
spent the next day making a special tape to play at the second seminar.
The
tape instructed the audience to be extremely warm and responsive and for their
hands
to become "tingly." The tape was played through the neurophone, which
was connected
to a wire he placed along the ceiling of the room. There were no
speakers, so no sound could
be heard, yet the message was successfully
transmitted from that wire directly into the brains
of the audience. They were
warm and receptive, their hands tingled and they responded,
according to
programming, in other ways that I cannot mention here.
The more we find out
about how human beings work through today’s highly
advanced technological research, the more
we learn to control human beings.
And what probably scares me the most is that the medium for
takeover is
already in place! The television set in your livingroom and bedroom is doing a /> lot more than just entertaining you.
Before I continue, let me point out something else
about an altered state
of consciousness. When you go into an altered state, you transfer into
right
brain, which results in the internal release of the body’s own opiates:

enkephalins and Beta-endorphins, chemically almost identical to opium. In
other words, it
feels good . . . and you want to come back for more.
Recent tests by researcher Herbert
Krugman showed that, while viewers were
watching TV, right-brain activity outnumbered
left-brain activity by a ratio
of two to one. Put more simply, the viewers were in an altered
state . . . in
trance more often than not. They were getting their Beta-endorphin
"fix."
To measure attention spans, psychophysiologist Thomas Mulholland of the

Veterans Hospital in Bedford, Massachusetts, attached young viewers to an EEG
machine that was
wired to shut the TV set off whenever the children’s brains
produced a majority of alpha
waves. Although the children were told to
concentrate, only a few could keep the set on for
more than 30 seconds!
Most viewers are already hypnotized. To deepen the trance is easy.
One
simple way is to place a blank, black frame every 32 frames in the film that
is
being projected. This creates a 45-beat-per-minute pulsation perceived only
by the
subconscious mind–the ideal pace to generate deep hypnosis.
The commercials or suggestions
presented following this alpha-inducing
broadcast are much more likely to be accepted by the
viewer. The high
percentage of the viewing audience that has somnambulistic-depth ability
could
very well accept the suggestions as commands–as long as those commands did
not
ask the viewer to do something contrary to his morals, religion, or
self-preservation.

The medium for takeover is here. By the age of 16, children have spent
10,000 to 15,000 hours
watching television–that is more time than they spend
in school! In the average home, the TV
set is on for six hours and 44 minutes
per day–an increase of nine minutes from last year and
three times the
average rate of increase during the 1970s.
It obviously isn’t getting
better . . . we are rapidly moving into an
alpha-level world–very possibly the Orwellian
world of "1984"–placid,
glassy-eyed, and responding obediently to instructions. /> A research project by Jacob Jacoby, a Purdue University psychologist,
found that of 2,700
people tested, 90 percent misunderstood even such simple
viewing fare as commercials and
"Barnaby Jones." Only minutes after watching,
the typical viewer missed 23 to 36
percent of the questions about what he or
she had seen. Of course they did–they were going in
and out of trance! If you
go into a deep trance, you must be instructed to remember–otherwise
you
automatically forget.
I have just touched the tip of the iceberg. When you start to
combine
subliminal messages behind the music, subliminal visuals projected on the

screen, hypnotically produced visual effects, sustained musical beats at a
trance-inducing
pace . . . you have extremely effective brainwashing. Every
hour that you spend watching the
TV set you become more conditioned. And, in
case you thought there was a law against any of
these things, guess again.
There isn’t! There are a lot of powerful people who obviously
prefer things
exactly the way they are.


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